1. Leisure as Big Business
Changing demographics
11th largest industry profits in 2006
Annual revenues of over $100 billion
Triad—amusement, entertainment, recreation leisure activities
Entertainment content—live performances (theatre, musical concerts), interactive experiences (recreation, amusement parks, travel, gaming) and media (m
organizations is limited in duration are likely to see
their organization in competition with other organizations
the entertainment norms embodied in television’s appearance
#
of performance notion should mesh with the business norms
of pro?t in such a powerful way that newsworkers holding
professional norms experience an ongoing con?ict between
entertaining and informing
Challenges 2.
Building An Audience
Building Quality Visitor Experiences
Visitor Demand
방문객 수요 조절 방안
티켓 판매와 입장 시간 조절
방문객이 줄을 길게 서게 하여 새로운 진입을 억제
특정 그룹에 대한 입장료 할인
한가한 날 예매 취소 요금 부가
평일 저녁 시간을 위한 이벤트와 프로그램 개발
방문객
Acknowledgement
Out team Barcelona chose Pixar as our topic because Pixar’s HR strategy is very creative when it comes to making animated films and respectful to each worker. First, we analyzed about "HR Strategies" according to the book and the Professor, Girish supported to build information of this paper. The aim of this research is to study about Pixar strategies in the implementation of
Time Warner Inc
Time Warner 는 세계 최대의 종합 엔터테인먼트 & 미디어 그룹으로 콘텐츠 중심의 전략을 구사 현재, 방송, 출판, 영화 의 주력 3개 사업 분야의 디지털 사업 강화 전략을 추진 중에 있음
디지털 콘텐츠 경쟁력이 향후 콘텐츠 시장의 승자를 가늠할 수 있는 가장 중요한 기준이 될 것임
Time Wa