④ Female's beer
By matching the current Cass Wright, the industry is building image claiming to advocate women's beer that is for only women, low calories, low alcoholicity.
2. 4Ps
1) Product
① Brand: Multiple branding strategy
Presently, In addition to the OB blue and Cass Beer is the flagship product. Cass Beer has a product line of Cass red and cass ice light.
②Product p
of the disabled and private company. In the macro perspective, the policy achieve harmony in the economic order.
However there is environment change such as Changes in disability criteria, Rapid increase in population disability. The most important thing is the alienation of people with severe disabilities in the labor market. Because Mild disabilities account for most jobs through disability em
I. Environment Analysis
Introduction
Lately, South Korea's cosmetic companies are actively entering Japanese market. In particular, low-priced brand companies entering are remarkable. Continuing the long-term recession, Japanese consumers find inexpensive cosmetics. Through this period, cosmetics of South Korea draw popular through low price and good quality. Celebrity publicity is also inf
of people around the world, despite the product’s nature of harmfulness. The world tobacco industry has been recently hit by the criticism on major companies’ social responsibility as the awareness of the product’s harmfulness increases. This is followed by anti smoking campaigns and various regulations in the global market. Despite the adverse environment, the industry is still growing and
and from the government demand receives and the side is strong. Is like this the self-support enterprise goes through a institutional process and adheres in compliance with being understood with local resident systematization and area direction of a ceremony the enterprise operates from institutional inside and, 5 standardization enterprises in compliance with the Ministry of Health andWelfare g