Research Purpose
Nowadays, there are many different models of cars and their prices range.
We want to know what the factors are which affect the selling price of the car and how much each variable explains the selling price.
Research Process
To determine if there is a correlation between various factors and the selling price of the car, the multiple linear regression model was used
High quality with low price
Various promotion
Long guarantee term
Advertising
Brand Loyalty
Quality
Price
Toyota re-call
Financial crisis of US car co.
Succeed of other models
FTA
Economic crisis
Green economy policy
New model of competitors
I Sales Objective
Average Sales of Genesis
– 1900 in 2008
→ Increase Sales up to 4000
also occupies 15.4%. It will be competitive in this market. And recently, a preference of full-sized car and SUV is now being increased in US market. There will be huge threat to the New Beetle. In fact, New Beetle’s share declines approximately 5% below.
Market Analysis of New Beetle
Existing products new products
Market penetration
Product development
including passenger cars, recreational vehicles and commercial vehicles, there are 22 models―such as i30, Hyundai Coupe, Equus, Grand starex and so forth. According to Year 2007 Sales Units by Models(including both of domestic and export), HMC's revenues mainly come from sales of passenger cars and recreational vehicle. Following is the 3 most sold vehicles in domestic/overseas market.
>>REPORT
예술과 사상
개인 과제
Le Corbusier展
@ tokyo mori art museum
>> 목차
1. 코르뷔지에의 생애, 작품 내역
2. 전시회 내용과 감상
>> 참고문헌 / 웹
르 코르뷔지에 (자연, 기하학 그리고 인간 ) / 도미나가 유즈루 저, 김인산 역
전시회 팸플릿 (위 사진에 있음)
森美術館 / http://www.mori.art.museum
wikipedia / http://en.w