hospitality industry
many of the students going to different areas of industries
In our research we tried to find out what do the students majoring in the hospitality management of Kyung Hee University think about having a career in the hospitality industry.
HYPOTHESIS
As a Kyung Hee University student majoring in Hospitality Industry, do many of the students see themselves having
Abstract
Application of consumer behaviour in hospitality industry in particular has reshaped the customer decision process of service delivery. Especially the consumer decision model provides large opportunities to deliver individualized customer care and information to global target market.
Analyzing the research of consumer behaviour, the target can be used as a competitive market place a
1. Hospitality Industry
Consists of lodging, restaurant, travel and entertainment industry.
Lodging and restaurant industry are determined as the major components.
Other industries are closely connected to the two main industries.
So, we will discuss the two major industries; → lodging industry and restaurant industry
3. Lodging industry in Korea
Chain hotels – Hotel Shilla
각 주의 기업법에서 특별 조항에 의하며 연방정부와 주 정부의 세금 법 조항 아래 그들 사회의 서비스 기능을 위해 존재
소유자를 가지고 있지 않으며, 비영리 법인의 운영에 대해 근본적 권한을 가진 지역사회 이사회가 운영
일반적으로 소득세, 재산세 등을 포함 연방정부, 주정부, 지방정부로부터
hospitality event at hotel's dining room for leading figures of distribution industry in Japan at first. This event will be a stepping-stone to make Korea liquors' images go higher and nicer.
Ⅱ. PURPOSE: MARKETING-PROMOTION
Event marketing, according to Advertising Age, is now an intrinsic part of any marketing plan. Along with advertising, public relations, and promotions, events serve t