Model
Focus on limited area
Fewer things to manage
Fewer things to go wrong
Virtual Integration
The blurring of the traditional boundaries in the value chain among suppliers, manufacturers, and end users
How?
Focus on coordinating activities to create the most value for customers
Stitch together a business with partners that are treated as if they’re inside
model.
Strategic Outsourcing
Amazon outsources some of its value chain activity to outside companies. Amazon is an online retailer and does not manufacturing the entire product it sells on its websites, outsourcing delivery service as well. Also, increasing number of B&M companies start its own online retail service after Amazon start the business, but they realize the high operating cost. Wh
model. If it operates in a mature industry, discuss how it has tried to manage industry competition.
When Ryanair entered the air-travel industry, there were many obstacles including the EU regulations related to air-space allowance form one country to another. In other words, an airline form one member nation could not fly passengers within another nation’s domestic market. In addition, ma
ModelIntegration)
CMM의 여러 모델이 하나로 통합된 CMMI 2001년에 발표
SW개발 뿐 아니라 시스템 설계, 하드웨어, 운영 등
시스템통합(SI) 사업 전반의 능력을 평가하는 모델
모델간의 상호 중첩, 구조의 다름으로 인한 현장 적용 어려움,
각각의 모델을 적용하는 데에 따른 중복투자로 비용의 과다 지출
1. Evaluate Kmart using the value chain and competitive force model. What was Kmart’s business model and business strategy?
가치사슬 모형은 시장경쟁 구조 하에서 기업들이 경쟁우위의 원천을 찾고 이를 실행하는데 필요한 전략을 모색하기 위한 방안이자 기업 활동을 평가하는 유용한 도구이다. 경쟁우위를 획득하기 위해 기