Intra-brand competition
- LG생활건강
Content
Introduction
Point
2.1 Intra-brand competition Vs Inter-brandcompetition
2.2 Channel strategy
2.3 Problem
2.4 Solution
3. Conclusion
3.1 THE FACE SHOP in China
3.2 Suggest
Introduction
Introduction
1. Introduction
< Figure : Growth of Korea cosmetic market >
Continuous growth rate even though the market is struggle with recession
1. Introduction
Korean coffee market size
Korean coffee market size
(Criteria: the first half year of 2011)
2,000 billion won
Coffee mix market
- 1,100 billion won
중략
Dong Suh Food
Dong Suh Food Co., Ltd
Manufacturing & selling corporation
-Cereal, grain tea, coffee
Headquarter : Mapo-Gu, Seoul
CEO : Changhwan Lee, Tomas
Foundation date : 1968. 5. 23
1970 Launch the first pr