Interactive relationship among CSP, CFP, CR
그림2. CSR의수익성구조
“Social and Financial Performance Relationship” Model의 “Perspective3”에 의하면, CSP와 CFP, CR 사이에는 interactive relationship이 존재함.
여기서 CSP는 Corporate Social Performance, 즉 CSR을 의미함.
따라서 기업은 CSR을 통하여 Good Financial Perfor
interactions
1) Symbiosis (Interaction, Relationship) : Mutualism, Commensalism, and Parasitism
2) Predators vs Prey: Predator eats another, and Prey is an Animal that is eaten by a predator.
3) - Cooperation: an interaction in which organisms work in a way that benefits them all.
-Competition: the struggle between individuals or different populations for a limited resource
(3)Tropical Ra
and are its customer and its caretaker.
Customer web interactions become conversations, interactive dialogs with shared knowledge, not just business transactions.
Web-based customer care can actually become the focal point of customer relationship management and provide breakthrough benefits for both the enterprise and its customers, substantially reducing costs while improving service.
1. CRM (customer relationship management)대한 개념적 이해
1.1 고객관계 관리(customer relationship management)란 무엇인가?
CRM에 대하여 확실히 정의하기는 어려우나 가트너(Gattner) 그룹에서 정의한 것을 바탕으로 하면, “신규 고객 획득, 기존 고객 유지 및 고객 수익성을 증대시키기 위하여, 지속적인 커뮤니케이션
interaction → mom slap son's face when they argued.
- Discipline: Fair → she acknowledged her fault(slapping son`s face) and hugged him for apologizing.
· Family goals.
- Making mom to quit drinking.
: A family's developmental stage - childhood(6~12years).
: Economic status - not bad. But mom has two jobs.