why we make this place is to relieve customer's stuffiness when people are likely to feel in limited area.
10) Large Aquarium
Thailand presently opend the Asia best aquarium. To compete against that, being placed aquarium inside our hotel makes the rich people feel like they're under the sea even they don't dive into the sea with Scuba gear. And it also make the hotel more beautiful.
1. Customer Segment
Home users
All personal usage of computers
Smaller market than commercial
space.
Large enterprise
The needs of customers vary
from business to business
Small and medium Business
DELL has been a strong player in
the SMB market
Public sector
Government, education and
health care as areas of strategic
focus
Abstract
Application of consumer behaviour in hospitality industry in particular has reshaped the customer decision process of service delivery. Especially the consumer decision model provides large opportunities to deliver individualized customer care and information to global target market.
Analyzing the research of consumer behaviour, the target can be used as a competitive market place a
The Home Depot, INC.
World’s largest
Home
improvement
retailer
Warehouse-format stores
with a high level of customer service
Served primarily the
DIY (Do-It-Yourself) person
Store Profile
All of the stores were company-owned and built to Home Depot’s standards
Location : In suburban areas populated by members of the target market
Build standards : Each store itself was
customers in Blueclub. A large proportion of them is middle-aged people. Compared with other beauty salons or barbershops, Blueclub has competitive powers.
First of all, Blueclub cuts customers' hair at lower cost than others do. Nowadays, people can realize that hair cut price has increased among most beauty salons. It would be more economic if people cut their hair in Blueclub. Second, there