localbroadcasting company gathers traffic state data from related organizations or gathering devices, analyzes and manages gathered information appropriately based on road networks, uses analyzed data for traffic broadcasting, controls and transmits the data to companies and users.
3. Using ICTMedia Servicesin traffic
Automobile navigation industry takes a vital part in developing 21c informat
companies or indirectly to them through vendors. Up on these situations, the sales commission structure can be changed. Also, each home-shopping company makes its own decision for delivering the product to customer with efficient and effective plans. In this stage, we need to think about the existence of local cable TV stations which utilizing the process of broadcasting and advertising activitie
and in 2010s, there are three main channels which are PC, TV and Mobile device. The only after 10 years, many things will be exchanged.
2.5 Cooperation and competition between existing media companies and IT companies
①Existing media company
Abc – From 2005, abc broadcasting company initially sold broadcasting through itunes Among US major broadcasting company, so abc led to transfo
companies.
Caffe Bene: The most famous Caffe Bene’s marketing strategy is an advertisement that appears in very famous entertainment media. Through a partnership with Sidus, they could broadcast the advertisement relatively easily. With a strong influence on the youth, Caffe Bene's main customers are young twenties. In addition to the coffee, the good quality of Gelato and Waffles is satisfyin
4P Analysis
- Product : Music, Music Video, Concert
- Price : 10000 – 20000 won(Mostly Price of CD)
- Promotion : Simply selling CD& concert ticket by advertising(irregular)
- Place : Korea to Asian nations / All Asian nations’ record market(CD), Concert ticket promoting by internet or poster
As we can find in SWOT analysis SM have many strength and opportunity. B