1. Introduction
(1) What is Two-factor Theory?
Frederick Herzberg’s ‘Two-factor theory’ is one of the most renowned early theories of motivation. As motivation was usually explained based on needs in the past, two-factor theory also views motivation from a need-based perspective. The main idea of this theory is to separate satisfaction from dissatisfaction which makes a dual-continuum,
The problem :
Hygiene factors – the environment!
Motivation factors – the work self!
KIA Motors concentrates on solutions about Hygiene factors.
KIA Motors almost focuses on lower factors.
They don’t achieve the motivation.
Multi-dimensional evaluation
Fairness and objectivity
Enhance the sense of ownership
Communication between managers and su
D. Motivation
Humane relationship between the top management and the bottom level was a significant motivational factor. Visiting the production site to have friendly meeting with the production workers, where their difficulties at work are freely exchanged, is an important event in the LG Chem. This way, workers felt they had important presence in the organization and their loyalty and motivati
2. Inhibition
ⓓ sets of defenses to protect one's ego
○ Meaningful L acquisition involves some degree of identity conflict
○ It is related to "Self-esteem" (Self-esteem↑ Inhibition↓)
Inhibition이란 자신의 ego를 보호하기 위한 방어기제(defenses)를 지칭하는데, 자신의 신념이나 느낌이 쉽게 깨지기 쉬운 청소년기에 많이 형
동기 부여 방법(One More Time: How do you motivate employees?)’이란 제목의 이 논문은 재인쇄되어 100만 부 이상 팔려 리뷰에 게재된 논문으로서는 가장 큰 인기를 끌었다.
현재 허츠버그는 유타 대학 경영학 교수로 근무하고 있다. 『동기 위생이론』은 마우스너(Mausner)와 신더맨(Synderman)과 함께 펴낸 책이다.