and talk, they may overlook Cold Stone as an alternative and visit other shops that offer this type of convenience. Furthermore, in the way of promotion, it is necessary to show up more aggressive and active attitude. At the same time to maintain existing customers, Cold Stone must make an effort to attract new customers with, for example, online promotions or contests, which will help to increas
on weekends.
Method: Respondents were conveniently chosen from actual customers visiting and using FedEx Kinko’s. They were approached while waiting for their turn at the center, and informed of the intention of the survey. Each took approximately 3-5 minutes to fill out the questionnaire.
E. Analysis techniques
We expect that we could calculate degrees of customer attitudes toward
McDonald's Denmark opened the world's first HFC2(hydrofluorocarbon)-free restaurant in Denmark
1-2. Visionand Mission Statement
Mission Statement
McDonald’s has a unique company culture which became a model in food industry. The most distinguishing feature of McDonald’s from other restaurants is the attitude of performing the mission. McDonald’s perform their values in practice.
attitude, brand purchase intention, and purchase facilitation. M&M’s is operating their advertisements, which cover these five fundamental stages. Firstly, category need is buyer’s perception of requiring “something” and whether change the motivational state current to desire. As we can see in Ms.Green’s advertisement, it removes the perceived discrepancy. M&M’s is targeting female co
ex-public officials of MOSF or FSC as a chairman or director and provide them with high salary. In this context, the President Park criticized that Gwanfia results from the cozy relations (between politics, government and the business), exclusive culture of public organizations, and easy-going attitude. The concept of Beopfia and Gunfia in judiciary and military organizations also appears.