work policy
-‘Quality before quantity’, ‘Leisure and distribution before income and development’
-Rural areas are offering the place for citizens to experience the relaxation and recuperation.
Purpose of study
Browsing the good cases
Comparing the Korea agriculture
tourism to other’s
Understanding of problems
▶ Find the solution
propose the supplement point
1. Leisure as Big Business
Changing demographics
11th largest industry profits in 2006
Annual revenues of over $100 billion
Triad—amusement, entertainment, recreation leisure activities
Entertainment content—live performances (theatre, musical concerts), interactive experiences (recreation, amusement parks, travel, gaming) and media (m
experience while the company promotes itself taking credits of the designers’ prestige.
The Alessi Museum
Inaugurated in 1998, the Alessi museum was created to be filled with all the objects, drawings, images and documents of any kind, significant for the company. The museum is connected in a competent and direct way with international museums and cultural structures, developing common act
experience for our customers’ fun.
Fifth, we have a waiting area. Actually, many men have to wait for their girl friend to come out. So, we provide places for men to wait and not be bored.
[For ’women’]
First, we provide a variety of styles and sizes. Because women do not want having same appearances as others. We are in alliance with some character-ful cloth brand.
Second, when cus
experience를 제공하는 것이다. 여기서'coffee experience'란, 최고 품질의 커피뿐만 아니라, 커피와 더불어 얻을 수 있는 여러 가지를 다 포괄하는 개념이다. 스타벅스는'제 3의 장소(the 3rd place)'라는 개념을 사용하여 이를 설명하고 있는데, 이는 집과 일터 혹은 학교뿐만 아니라, 커피를 마시며 다른 사람들을