1. OMS-Prime 이란?
OMS - Prime은 20세기 후반 대대적으로 이루어진 한의학 진단의 규범화 작업을 기반으로 한방진료에 있어서 의사결정을 지원하기 위해 개발되었다.
- 객관성 결의 해결
- 증상과 증, 증과 처방의 관계 총정리
2. 도입 배경
진단결과의 객관화와 표준화의 필요성 증대
4. 도입 효과
1)
Performing Experiment 1
All 12 subjects performed our experiment. However, 3 files which contained the responses of 3 people were including errors. For that reason, we analyzed 9 files of our experiment, using ANOVA with SAS.
Results of Experiment 1
According to ANOVA data, RT was significantly different from those 2 conditions, replicated and switched. The mean RT was about 764ms in re
What’s the priming effect ?
Priming is an increase sensitivity to certain stimuli due to prior experience.
Priming occurs when exposure to media activates related thoughts and feelings that have been stored in the memory systems of an audience member.
advertisement
should take 'priming' effectively
for
successful advertisement effects.
Priming occurs when exposure to mediated communication activates related thoughts that have been stored in the mind of an audience member.
Media message content triggers concepts, thoughts, learning, or knowledge acquired in the past that are related to the message content.
Perceived Meaning
Perceived Justifiability
Character Identification
Perceived Reality
Memories of Prior Experiences
What is Priming Theory?
Iyengar & Kinder proposed media priming effect to overcome the major constraint of agenda setting theory.
Hypothesis
1)People do not pay attention to everything they see and their attention is considerably selective.
2)Views are grounded on the assumption that people generally are cognitive misers.