During this semester, we are taught about many theories of Consumer Behavior.
These theories not exist in just text book, but can be applied to actual marketing.
So we summarize what marketers think important things that we guess.
Anchoring and Adjustment is important role of marketers.
First, Anchoring is to sum up“initial value”
Individuals will first anchor the judgment based on som
1. Established a global management system through expanded overseas production
2. Achieving high results even during global economic crisis
3. Six years of continuous inclusion in ‘Best 100 Global Brands’
4. Hyundai’s Tau engine awarded “Top 10 engine” again and again
5. Became top in quality and customer satisfaction in Germany and America
6. Korean factories, the world’s larges
Total Quality Management
Quality
A term used by customers to describe their general satisfaction with a product.
A product that has low defect rate.
Total quality management
A philosophy that stresses three principles, Customer satisfaction, Employee Involvement, Continuous improvement in performance
They to make it their goal to keep
promises to their customer
The best
of unique and new product was appeared, so that expand the size of Korea pizza industry and ushered in the mature period with 1 trillion won in 2006 .
During the past four decades Pizza Hut has built a reputation for excellence that has earned there spect of consumers and industry experts alike. Building a leading pizza company has required relentless innovation, commitment to quality and dedica
of the shares of the trade and identify exactly what to do when stocks, selected to match the timing of the sale. Indirect investment direct investment as a complement to an uncomfortable point of operation, experts are expected to rise and the stock-picking stocks, as well as distributed investment expert know-how, based on the stock market to react to the flow. However, the management fees are