skills as important. Because this company is based on distribution industry mainly including domestic market, Homeplus think that their all employee doesn’t need to be fluent in English speech. But after position of section chief, the company also needs English skills for communication with head office in England.
But Homeplus recruit new employee by specific methods. They earn human resources
skillfor product’s clean hygiene, which can appeal to customers. However, there are no marketing strategies for differentiation.
Lastly, since brand loyalty is low for tuna cans, enlarging SAJO products in supermarket shelves is also a strategy to attract customers. However, enlargement of shelf space and relocation of cans are still not adjusted properly in many shops.
4.2 Structure
Compa
for their competitive skills out. It eventually influenced LG Electronics’ succeeding strategy which comes out completely incorrect way.
Smart Phone is not just adding complicated functions to cell phone. It can be understood as a small personalized PC providing direct connection to internet easily. Therefore, the core needs of Smart Phone is not based on cheaper cost or stylish design, but
For example, agents tend to increase the operating sales through popular products. But from the point of Orion, it needs to experiment the chance of the new product because taste of the consumers changes quickly. Consumers say its new products are good but they are sick of them easily because there are so many things to eat. In this situation, direct management stores are more suitable to operate
Skills
The greatest competitive strength of KT is their huge market share. The market share of KT in cable market is about 90.3% in 2009. Comparing with the biggest competitor; LG for about 5.7%, KT has 18times more market share. This huge market share enables KT to have lots of revenue.
Using the market leader’s position, they could suggest new service much easily. As they have enormous cust