the plastic surgery at first. but Han sang jun on whom she had a secret crush showed friendly concern about her, at the same time she felt embarrassed because of her ugly face. so she determined doing the plastic surgery. This determination dependent on other people implied that the motivation ofconsumption was from Han sang jun.
She also made the decision owing to the loss of social status
the economies of scale. According to these changes, the traditional wet markets and small marketing industry's share has gradually decreased.
This appeared new type of companies change the price and shopping environment to increase consumer welfare and enhance the efficiency ofthe domestic marketing industry. In addition it brings the activate consumption by meeting the change ofthe consumer'
of 0.1% on the first quarter of this year. Composite Leading Indicator and index of mining and manufacturing industrial product has shown to be rising again for the past three months.
However, optimism for the recovery ofthe economic status of Korea has to be wisely observed more careful due to unpredictable outside influences. With respect to the domestic terms, consumption and investment will
of flat TV, mobile tools, air-conditioner, washing machine, refrigerator. LG electronic made a long term contract as a global and technical partner of Formula 1TM which is international sport.
And they got the absolute status and marketing rights as a public partner related with consumption electronic products, mobile tools and data processor.
2. What is CSR?
Corporate social responsibil
status.
○ Income is one factor related to social class, other factors play key roles as well.
○ Income is not strongly related to social class for several reasons.
Conspicious consumption
-related to social class
-The acquisition and display of goods and services to show off one's status
-Conpicious waste
; Visibly buying products and services that one never uses.
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