Adobe사는 Xerox PARC(Palo Alto Research Center)의 연구원이었던 John Warnock과 Charles Geschke에 의해 1982년 설립되었다. 두 연구원은 제록스에서 텍스트와 그래픽의 통합프린팅을 촉진하기 위한 최신의 소프트웨어를 개발하였다. 이 소프트웨어를 개발한 후, 당시 미국 Silicon Valley에 소재한 유수벤처캐피탈 회사인 Hamb
II. Situational Analyses
1. About computer market.
In world computer market, the first leader is HP this couple of years. And the second rank is Dell, and the third leader is Acer which is Taiwanese company. Lenovo is a fourth leader in world PC market. But Lenovo is the first leader in Chinese PC market. But Lenovo even isn’t the fifth leader in US pc market. In US PC market, the fourth l
However, the networkization didn't come at that time and they gave up the OLED because it was costly and defect rates were very high. Furthermore, CRT market had gone so fast than they expected. After all, Sony made joint venture with Saiguter to develop S-LCD. Sony uses this S-LCD for their television Bravia™ but Sony has almost pushed out from the LCD market already.
Sony then changed the
Current Misson
Raise of the level of awareness & sales.
To grow as an omnidirectional company like Italian company “Slowear”.
Goals
Attainment target of this year :
net profit of 2-3 hundred million won
Establishing Moss Green’s Factory for self-producing.
For Diverse Design, Fast Production, and Saving costs
Strategies
Growth strategy – Co
★조직문화
다양한 계열사를 보유하고 있고, 각각 다른 문화를 가지고 있는 원래는 하나가 아니었던 회사들을 금호아시아나라는 이름으로 하나로 통합하기는 쉽지 않을 것이다. 이들에게는 적게는 몇 년간 많게는 수십년간 축적된 그들만의 기업문화가 뿌리깊게 박혀 있을 것이고, 한순간에 물리적