information infrastructure like the Internet.
1.2. Models
Table 1 below shows a variety of types in which each economic actor uses Internet in business. Among 9 models of Internet adaptation types, business-to-business (B2B) and business-to-consumer (B2C) are mainly concerned as electronic commerce.
Currently at least 80 per cent of total e-commerce activity is conducted in form of B2B.
Summary
This report is the review of UNIQLO, a leading casual apparel retailer in the world. UNIQLO is known for its high quality, fashionable clothes and affordable price. This report will discuss the reasons behind UNIQLO’s success, popularity and how it makes use of Information Technologies to compete among its competitors. This report is to examine the organization structure, value chain a
1. Introduction of UNIQLO
1.1 Company Overview
Name : FAST RETAILING CO., LTD.
Established : May 1, 1963
Head Office : 717-1 Sayama, Yamaguchi City, Yamaguchi 754-0894, Japan
Tokyo Office : Midtown Tower, Akasaka 9-7-1, Minato-ku,
Tokyo 107-6231, Japan
Number of Full-time Employees (Consolidated) : 15,915 (As of February 29, 2012)
Paid-in Capital : 10,273 million yen
Number of I
1. Transaction Cost Theory
transaction cost is the cost of participating in a market.
Ex) search and information costs, bargaining costs are the costs, and policing and enforcement costs
transactions and the privacy of personal information. They have to wait until the product is delivered and if the product is unsatisfying their expectation or has a defect itself, consumers have to return or exchange items, which will cause huge inconvenience for them
- Controlling activities: In order to provide a high quality customer experience, Blue Nile has to continue to invest substantial