4. Regression analysis
4-1 Tourism destination image depending on PPL effect
We analyzed that PPL give what kind of effect on to Cognitive, Emotional tourism destination image. In other words, we took linear regression analysis to know the Cognitive, Emotional tourism destination image depending on PPL effect. Through the variable calculation, we got the mean of PPL effect. We set this to
a major knowledge transfer to related technologies.
This factors make :
H1A: Abilities that a consumer rates with regard to mobile devices - Usage intention of MPC site
H1B: Abilities that a consumer rates with regard to the Internet - Usage intention of MPC site
Its items &
The external criterion statement
‘Altogether, the electronics shops
deserves my confidence’
Primary Criterion for Selecting Products
77.8% of Respondents replied, “I would have an intention to buy eco-products.”
Highly Recognized in their 40s with 81.7%
Considering Eco-Products as Positive Image
Progressive(58%), Distinctive(37%), High-technologic (33%)
Image of Eco-consumers - thoughtful, reasonable
Low Participation to the ‘Eco-Friendly’ Movement
Actual Rating just
1. Introduction
This report is discussing about the environmentally friendly ideas and concept with academic viewpoints of management sector. It contains environmental approaches toward relationship with the society, natural environment and traditional theories of business administration in energy, wastes, impact of the disasters caused by pollutions.
The main intention is to give some insigh
intention to buy a product in an on-line shop grows, as prices there become more advantageous.
According to the survey of previous case, the price advantages of on-line drive consumers to buy on-line. But the general tendency indicates that consumers like off-line shopping than on-line. The commonest reason of that is consumers like