III. Overseas Chinese Capital in East Asian Region
1. Hong Kong
The population of Hong Kong is about 6.3 million and 98% of it is Chinese with 90% of them are from Guangdong province. The external structure of large corporates in Hong Kong seems to be westernized but the internal look shows rather family-oriented management system. Until 1988, ten family-owned companies dominated about 54
foreign players have yet established significant presence in the mass market and in second- and third-tier cities.
Sources of products
Foreign cosmetic products sold on the Mainland can be basically classified into three types: imported, self-manufactured by foreign brand owners and produced by local OEM factories. The imported goods are mostly premium products of famous international brand
oriented marketing strategy will improve customer satisfaction.
Theory and Literature review
1. Situation analysis
Situation analysis is the planning process beginning with an in-depth analysis of the organization's internal and external environments and customer environment. This analysis focuses on the firm's resources, strengths, and capabilities vis-a-vis competitive, customer and env
Ⅰ. 개요
현재 전 세계에 존재하는 인터넷 사이트는 1억 개에 이른다. 즉 분당 하나씩 새로운 사이트가 등장하고 있다. 인터넷망에 연결되어 있는 호스트 컴퓨터 수는 10,600만대이며 인터넷 사용인구는 약 45억 5000만 명에 달하고 있다. 미국 국방부가 1969년 인터넷을 처음 만들었지만 대중화된 것은 ’95
Centrally diplomacy policy
Respond to American soft power strategy.
→ socialistic education
prepares policy for keep tradition
Strategy estrablishment for rise
Weakness
Not very case oriented and talks about mainly the construction and theories
Does not mention nationalism
Argument allowing it to purse Asian values is weak
Does not illustrate who besides Afric