4 Customer Analysis
4-1 Customer Expectations
Young age Mid-life Late-life
Interest Adventure, Challenge Adventure, Relaxation Leisure, Health
Company Peers, Friends, Lovers,
Circle members Friend, Lover, Circle member, Family, Lover
Leisure Travelling, Experiencing
Leisure Travelling, Leisure, Fishing, Experiencing Travelling, Climbing
Leisure Time Weekends, Holidays
Vacation season W
STEPMOM
Ronald Bass
Second Revised Draft
Previous Drafts by:
Gigi Levangie
Elizabeth Chandler
Jessie Nelson &
Steven Rogers
INT. RACHELS BEDROOM - EARLY MORNING
A billowy white screen. An alarm clock BLARES. As MAIN TITLES
BEGIN, the lovely sleeping face of RACHEL KELLY rolls into frame.
Then out of it. Alarm keeps BLASTING. Back she comes, pulling the
sheets OVER her head. Motionless now, as we
First Wives Club Script
Middlebury College, 1969
the year of walking on the moon -
- "Yellow Submarine"
and Woodstock.
Also the year that Pope Paul the VI
eliminated saints. Amen.
And l, along with my three best
friends, graduated from college.
Wheres Cynthia? Weve got
to get going. I mean, shouldnt we?
Calm down, Annie.
She said she had a surprise.
How is this?
Is this heaven?
Elise, you are so