“How to enhance consumer mobile game
purchase and usage experience“
To define the consumer needs during the mobile service purchasing and usage
To map the consumer journey
To define the optimized consumer offering
To define the right channel for the consumer offerings
Mobile game users want to get more supporting information and service to make a good decision for choosing i
1.3 Company
As begin of facsimile business in 1983, Samsung Electronics produced Mono laser printer in 1991. After developing ink-jet printer and multifunctional printer in 1995, Samsung exported mono laser printer since 1997. Then Samsung started color laser printer business from 2003. In 2006, Samsung Electronics was able to produce the World's smallest color laser printer and started color l
1. What are the main arguments?
1) Strategy Map
Organizations need tools for communicating both their strategy and the processes and systems that will help them implement strategy. Strategy map provides such a tool which is categorized into 4 areas.
Alignment to the objectives of the organization
Strategy map provides employees a clear line of sight into how their jobs are linked to the overall o
Categorization of globalization processes into 4
stages of Localization→Loc-balization→Globalization→Glo-calization
Marketing: Identification of “New tribe” as a means for developing a new
business model
etc.
AI-Based Strategic Management (May-June 2021) Copyright by Prof. Dong-sung.Cho14
Difficulties in the Mechanism Research
Conceptual research
MBV is not a theory but a paradigm.
optimizing the turbines system. Based on this encounter with GEs smart features, I began exploring the potency of data science and analytics. The connection between data and machine and the utilization of valuable information derived using analytical data was an innovation that could revolutionize my analytical methods. In order to do so, I am well aware that there is much I need to learn. Once I