pharmaceutical product is not valuable, inexpensive, easy to get.
Bargaining
Power of buyers
Low Before the prescription regulations buyers can get pills more easily.
But after prescription requirement regulations their option decreased.
Threat of
substitute
Low It can say “ there are no substitute”
Because of high regulations, product which have
March/April
“Hot” lead compound found from the screen with good fit at the serotonin 1f receptor
Kaldor gives combinatorial chemistry seminar to an in-house audience at Lilly
March/June
Improvement upon this lead made using traditional chemistry
September
Sphinx acquired
December
Schaus presents seminar on his research to other CNS research group leaders
February
PTAC(Proje
Chapter 1. Indian Pharmaceutical Market Overview
1.1 Scale of Pharmaceutical Market
1.1.1 Domestic pharmaceutical market
India is among the fastest growing pharmaceutical markets in the world. The domestic pharmaceutical market recorded sales of US$ 7.3 billion in 2006 with a growth of 17.5 per cent over the previous year.
1.1.2 Pharmaceutical Industry
The Indian pharmaceutical industry
pharmaceuticals are
injected into an intravenous tube feeding the sleeve/arm of
the figure. A featherweight cloth MASK electronically rises,
revealing the sleeping face of Catherine.
AT THE CONSOLE, Miriam hits a button and speaks into an
intercom microphone.
MIRIAM
Sing a song of sixpence...
IN THE PROCEDURE ROOM, there is no reaction from Catherine.
MIRIAM (O.S.) (CONTD)
Sing a song of sixpence