Foreign Market Selection
Economic growth rate
Although they are relatively poor, are growing so rapidly that they are attractive to invest
Economic growth rates -India
The economy of India started accelerating from the early 1990s as Delhi loosened bureaucratic controls over industry, trade and services
Merck & Company : Evaluating the Licensing Opportunity
Various recently-born biotech companies sell their technologies in either finished or early stage to bigger companies in need of financing capital to preceed business, while those bigger companies acquire technologies to scout for promising profitable business. This sort of process needs numbers of decision makings and agreements from bot
Licensing 제품 증가
홍콩 – ODM방식과 Licensing 방식
인터넷 판매량 증가
History of SALTON
1831 Ingraham? brand name on time products used since 1831
1926 1st pop-up toaster introduced by Toastmaster?
1947 Salton? brand introduced
1988 Current Corporation founded
1991 Initial public offering
1993 Breadman? and Juiceman? acquired
1996 Block China? acqui
licensing fee. In some instances the right to use the software is limited to certain types of users, for example for private and non-commercial purposes. One example is Microsoft Internet Explorer, which is made available as freeware, but not open source software.
2.2. Copyleft?
Copyleft is an antonym of copyright, which stipulates that free software remains free, even when modified or change
1. Hyundai Motor Company
In 1999, Hyundai Motors merged KIA motors. After that, it was almost oligopoly of Hyundai Motors in Korean car market . But the recession of Korean economy, the sales of domestic market was so unstable that Hyundai had to find new ways for 'Cash Cow'.
(10,000cars)