house. So, how we move in the house organized the function of the house and spatial composition. In short, we can say that people’s behavior is important factor when we build the house.
For this reason, we used psychology & behavior test “DISC” made by William Mouston Marston Ph.D. The reason why we choose DISC test is that DISC test divides people into 4 types based on behavior pattern an
apart from the river walk
- Diverse and unusual, with secret pockets
- Wide variety of businesses, visitor attractions, housing types and educational establishments
- Wide range of age groups, incomes and professions
- In recent years it has developed a reputation for being a hub for art and design culture
- Reinforce neighborhood identity
Recognize the individual characteristic
house called ‘Han-Ok’ but nowadays people live in Mixed-Use housing complex and apartments, thus claiming Ham culture. All Korean couples have to do PYEBAEK, after Wedding ceremony. PYEBAEK is the traditional ceremony to pay respect to the groom's family by the newly-wedded couple right after their wedding. First of all, helper offers a jerk and jujube to bride’s parents-in-law instead of h
of the North Pacific, and 23 typhoons on the average move northward and arrive at Korea. Especially, the typhoons "Rusa" and "Maemi" which came to Korea in 2002 and 2003 respectively cause property damage by 4 trillion won with over a hundred thousand victims. (White Paper for the Natural Disaster in 2002, National Emergency Management, 2004)
As to an earthquake(many people raise a question base
Typeof competitive market: Almost Monopoly (∵ no kitchenware has high-end design of prestigious designers like Alessi’s)
2. Pricing Objectives
As Alessi is in entering stage in Korean market, the most crucial objective is Market Share. It needs to take price that can help its positioning as brand for high-class.
3. Estimating Demand and Revenue
-Demand: Potential demand seems to be