분야
pptx- amazon.com is
- history
- vision & mission
- coporate culture
2.Industry Trend
- recommendation
- social media
- mobile commerce
3.Segmentation
4. 4P + Physical Evidence
4. SWOT analysis
5. Competitors
- Barnes & Noble
- ebay
- Wal-Mart store
6. Success Factors
7. Conclusion
CEO & Founder Jeff Bezos
Headquartered in Seattle, Washington, USA
Amazon employs more than 31,200 around the world
Has established saparate websites in Canada, China, France, Germany, Japan, and United Kingdom
1994 : Jeff Bezos founded Amazon.com
1995 : Launched Amazon.com Inc. on web
1997 : Added CDs & Movies to the website
1998 : Added some new item to the list
- software, electronics, video games, toys, home improvement items
1999 : Evolved into the largest e-tailer.
2003 : Passed the $5 billion sales mark
- It took Wal-Mart 20 years to achieve this.
