분야
pdf*
1. Introduction
2. The Main Subject
1) Organizations as Culture
2) Five Major Factors
(normalizing con?ict in news organizations)
2-1) Newswoker Distrust and Dispute
2-2) Professional Norms vs. Business Norms
2-3) Professional Norms vs. Entertainment Norms
2-4) Controlled Competition
2-5) Structure of Television News Messages
3. Conclusion
- Interaction of the Five Factors
!
professional norms, newsworkers who are based
in the organization itself and whose contact with newsworkers
in competing organizations is limited in duration are likely to see
their organization in competition with other organizations
the entertainment norms embodied in television’s appearance
#
of performance notion should mesh with the business norms
of pro?t in such a powerful way that newsworkers holding
professional norms experience an ongoing con?ict between
entertaining and informing
