American hegemony present through McDonald`s in the Philippines` (맥도날드를 통해 미국의 헤게모니가 필리핀인들의 식습관에 미치는 영향에 대한 연구) 의 주제로 쓰여진 영어 졸업 논문 입니다. 패스트 푸드를 즐겨먹는 그룹과 패스트 푸드를한번도 접해보지 못한 그룹을 나누어 연구했습니다. 많은도움되었으면좋
of distribution.
- The number of Company operated TIFFANY&CO. stores and boutiques increased 8%. The Company added 16 retail locations ; five in the U.S, four in Japan, three in China and one each in Mexico, Korea, Austria and Canada. Three existing locations were closed; two in Japan and one in Korea.
- The Company introduced a wide range of new products, highlighted bythe launch of jewelry d
It is difficult to really experience or "feel" thesize ofthe United States, even when you know the actual number of miles from coast to coast.
당신이 해안에서 해안까지의 실제 거리를 안다고 할지라도 미국의 크기를 경험하거나 느끼는 것은 정말 어렵다.
To get the full impact you should realize, for example, that it takes forty-eight hours (two entire
Around the world, more and more women are working out-side the home.
전 세계적으로 점점 많은 여성들이 집 밖에서 일하고 있다.
In the united states, over 70 percent of women with children under 18 have another job besides that of mother and homemaker.
미국에서는 18세 이하의 자녀를 둔 여성들의 70%이상이 주부이면서 다른 직업을 갖고 있다.
Mo
US 2005 : Anti-phishing Act of 2005
UK : Fraud Act 2006
KOREA : No concrete Law
Of respondents
who have heard the term ‘Phishing’
Are confident enough to define the term.
Of total respondents
DO NOT understand the term ‘Phishing.’
Of female / male respondents
Understand the term ‘Phishing’
respectively.
Phishers’ perspective
Financial Profit
Anonymity
3-5.RoppongiHills arena
A city plaza where there's alwayssomething going on: endless new and exciting encounters.(Japanese Only
Roppongi Hills in the middle of gathering a varietyof cultural, urban outdoor entertainment space, "Roppongi Hills Arena" was born. Roppongi Hills Arena is an open space with a roof, some with up to overall performance on stage live events round thesquare, allowing
of US and it completely changed the market for Americans and their lifestyle. Also It ranked first annual revenuesof worldwide company ranking. Itssize ofthe economy Extent issimilar to Saudi Arabia, Norway, and much ofthe country.
3. Failure case - Korea
Wal-Mart extended to Korea in 1998, but in 2006 they decided withdrawing. Simply we can say that reason "This is not America". Wal
s time-poor consumers who want to cut the amount of time and moneyspent on their daily beauty or grooming routine. Super long-lasting beauty is another overriding theme, because such products are seen as being hassle-free and a good value for money due to the need to applythem lessoften than their conventional counterparts. These include long-lasting lipsticks and nail polishes, and 24-hour mo
of that consumer don’t expect brands to be flawless. In fact, consumers will embrace brands that are flawsome: brands that are still brilliant despite having flaws, even being flawed can be awesome; Brands that show some empathy, generosity, humility, flexibility, maturity, humor, and some character and humanity.
There are two key drivers that trigger the trend. The first one isthe trend of
of Location-Based Service
1.2.1 LBS Market Growth
With the increasing rate ofSmartphone penetration, mobile information services using personal information is becoming progressively important. As global Smartphone penetration increases, 80% ofSmartphone users are expected to use LBS (by 2013) and the global market for mobile LBS will increase from $2.1 billion (2009) to $18.3 billion by 2015