Summary
This report is the review of UNIQLO, a leading casual apparel retailer in the world. UNIQLO is known for its high quality, fashionable clothes and affordable price. This report will discuss the reasons behind UNIQLO’s success, popularity and how it makes use of Information Technologies to compete among its competitors. This report is to examine the organization structure, value chain a
1. Introduction of UNIQLO
1.1 Company Overview
Name : FAST RETAILING CO., LTD.
Established : May 1, 1963
Head Office : 717-1 Sayama, Yamaguchi City, Yamaguchi 754-0894, Japan
Tokyo Office : Midtown Tower, Akasaka 9-7-1, Minato-ku,
Tokyo 107-6231, Japan
Number of Full-time Employees (Consolidated) : 15,915 (As of February 29, 2012)
Paid-in Capital : 10,273 million yen
Number of I
Brinkmanship can be an effective choice in chicken game. That is, if you rush toward the other in drunken, or pull out the handle, you can show you do not have any intention to avoid to the other. In this situation, the other person may think that he is the only person who can decide ‘to avoid’ or ‘to crush’. Thus, the other person will choose to avoid (because it is at least better than
2.2 INTERNAL ANALYSIS - Corporate Value-Chain (primary activitiesPrimary Activities)
2.2.1 INBOUND LOGISTICS
Rigorous Suppliers Selecting And Local Purchasing
In purchasing aspect, Nokia completely controls the quality through rigorous suppliers selecting. All of Nokia mobile phone manufacturing bases in worldwide use of Nokia’s global purchasing system and CQTM, which is global organizat
party believes they may be able to influence the outcome in their own favor
• There is the possibility of reaching agreement
• The parties are willing to compromise
• There are tangible & intangible factors in negotiation.
• An assumption the relationship will be ongoing
• Purpose of negotiation – to reach agreement/strike a bargain