model is desperately needed by SK. Since more people are now using web portals through smart phones, we will focus on the mobile users. So in this paper, our group aims to present a smart way of increasing the traffic number of NATE, thus creating more value of the firm. We will discuss the current situation, the new profit model itself, and the values that are expected to be created through the
Introduction
NC Soft is a company that creates and develops unique online games. The company also works on publishing profitable online games in and out of the country. Founded in 1997, it has started off as a venture business and seen as a pioneer in its sector. Since 1998, after the introduction of the most famous online game called “Lineage”, NC Soft has been leading the online game m
Model)
프라이빗 클라우드 (Private Cloud)
클라우드 인프라가 특정 기관만을 위해서 운영이 되는 형태
기관 자체 또는 제3자 기관에 의해 관리될 수 있고 영내 또는 외부에 존재 가능
커뮤니티 클라우드(Community Cloud)
클라우드 인프라가 다수의 기관에 의해 공유
공통의 관심사를 가진 특정 커뮤니티를
model. What are the company’s revenue-cost-profit relationships? What strategies has Google relied upon to build competitive advantage in the industry?
4.1 Business Model
AdWords and AdSense are important factors to Google to achieving success of business model. Google’s revenue comes from advertising, and 50% of advertising revenue comes from AdWords, and the rest comes from AdSense.
AdWo
2.2.1 잠재적 진입자의 위협
<표 1> 2009년 3분기 휴대폰 market share
위 표는 전 세계의 휴대폰시장의 2009년 3분기와 2010년 3분기를 나타내고 있다. 빅3라는 노키아, 삼성, LG 가 대부분 차지하고 있고 apple. rim, sony ericsson, motorola 와 그 외 나머지를 차지하고 있다. 이처럼 브랜드 있는 기업이 대부분 휴대폰