나는 스페인 남부의 Estepona라는 공동체에서 자랐다.내가 16살이었던 어느 날 아침,아버지는 내가 Mijas라는 18 마일의 거리의 멀리 떨어진 마을에 차를 통해 자신을 대려가는것을 허락했는데, 그 마을 주변의 창고에서 차를 서비스받는다는 조건하에서였다.운전을 이제 막 배웠음에도 차를 사용할수 있는
Ⅰ. Definition of some terms which will be used and concepts of marketing
1. What is the marketing?
-Many people regard the marketing as sales or advertisement. This is not wrong, but it is a little bit insufficient to understand the marketing wholly. In the marketing, ‘market’ means customers or consumers who buy some products in the market. It is the first step for comprehending the m
IBM: International Business Machines Corporation
Headquarter in Armonk, New York
Transnational technology and consulting
company – over 90 countries
Manufactures and markets computer hardware and software
Offers infrastructure, hosting and consulting
services
GIS: Global Information Systems
Manipulate, and transmit data across cultural and geographical boundaries
For
Ⅰ. Definition of some terms which will be used and concepts of marketing
1. What is the marketing?
-Many people regard the marketing as sales or advertisement. This is not wrong, but it is a little bit insufficient to understand the marketing wholly. In the marketing, ‘market’ means customers or consumers who buy some products in the market. It is the first step for comprehending the m
Ⅰ. PROLOGUE
< Tomorrow’s Shoes = TOM‘S SHOES >
: 신발을 신겨주면 사망률이 25% 낮아진다.
안녕하세요? 저는 TOMS SHOES의 THE CR8IVE팀입니다.
오늘 사회적 기업 그리고 TOMS SHOES에 관심을 가지고 이 자리에 모인 여러분들을 진심으로 환영합니다. 먼저 기업에 대해 설명하기 전에 생뚱맞다고 생각할 수도 있지