criteria for brittle material)
ⅰ. 최대수직응력기준 (Maximum normal stress criterion)
취성재료는 사전의 항복현상이 나타나지 않고 파단으로 갑자기 파괴되는 특성을 갖는다. 가량 단축 인장응력을 받는 경우, 그 부재가 파손되는 수직응력의 값은 인장시험 시 얻어지는 그 재료의 극한강도 와 같다. 따라서 이 기
특성이론
(1910~50년대)
“리더십은 리더의
개인의 자질(특성)에
달려있다.”
행동이론
(1940~50년대)
“리더 행동의
어떤 유형 혹은 복합된
유형이 모든 상황에서
언제나 효과적이다.”
상황이론
(1960년대)
“리더십 결정요인은
리더 개인의 특성이
아니라 리더가 처해있는 조직적
상황
What is PPL ?
PPL is simplified form of Product Placement
Various Definition of PPL
Advertisement type that utilize goods in broadcasting program and uncover to consumer
Marketing communication action that connect information about brand or product with TV program and make form affirmative brand image to viewer that uncover intentionally
After charge monetary reward from adv
is obtained through neuromarketing. Understanding how and why consumers feel various emotions is the most essential step for all marketing strategies, since they can turn out to be a great failure if customers do not empathize with them. In a sense, neuromarketing, dealing with emotions and subconscious of consumers, encompasses virtually all kinds of marketing trends to come in the future.
I. Problem definition
• Nongshim
Nongshim is Korea instant food Manufacturer Company that produces products such as instant noodles, u-dong, snacks, drinks etc. They recorded total revenue of 63,198 million won in 2010. Within this revenue, instant noodles represented 67.5%, which was equivalent to 42,659 million won. Nongshim is Korea’s No. 1 instant food industry company with Samyang