1. Leisure as Big Business
Changing demographics
11th largest industry profits in 2006
Annual revenues of over $100 billion
Triad—amusement, entertainment, recreation leisure activities
Entertainment content—live performances (theatre, musical concerts), interactive experiences (recreation, amusement parks, travel, gaming) and media (m
Chapter 1. New Challenges
Part 1
Living in the U.S.A.
미국에서의 생활
size
크기
It is difficult to really experience or "feel" the size of the United States, even when you know the actual number of miles from coast to coast. To get the full impact you should realize, for example, that it takes forty-eight hours (two entire days and two long nights) to travel by train from Chicago t
live fundamental life and only needed for extravagant desires. So, a medium effect is revealed differently in consuming activities according a kind of products. Using cash like medium, for example credit card or gift certificate, lightens the psychological burden of customer. Due to these characteristics, department store has considered various strategies to enhance preference for hedonic goods a
one' - I have been living while aiming at an active attitude toward change and innovation. I have challenged every task with enthusiasm and bright and positive thinking. During various social experiences, this attitude of mine made others to compliment many times on my ability and characters. In the coming future, the life of sharing and harmonizing with others is the best life I am working for.
/ Why should retailers use AR?/
Advertising campaigns can become stronger
Navigation around warehouse area will be easier
Extra information will improve the shopping experience of the customers
Product catalogs can be visualized
A 3D product view will create a selling opportunity
Customers can be encouraged to buy with AR offers
Customers can be lured inside the stores
/ AR in Tourism /