services, getting rid of unnecessary services, simplifying complex procedure and regulation, and reducing cost
4. Marketing MIX
1) Product
Jin Air’s product is transportation service. It has 3 flight service routes: to Jeju island, Bangkok and Guam. To Jeju Island, they serve 24 flights a day. To Bangkok and Guam, 7 flights a week, everyday. For the in-flight service, it provides economical
providing different marketing strategies to different age group and customized services for each customer.
3. Positioning
1) Positioning statement: “T.A.C is more convenient than other skin care shops, fitness centers and fashion shops because T.A.C provides total appearance solution at once.”
2) Positioning by benefit
- Convenience: T.A.C provides total solution for your image. You d
NHN
corporation
Internet Portal Service
Search advertisement business
: most of the search advertisers are medium sized firms or self-employed business people
Display advertisement business
: consists of large scale advertisers
Online Game Service
Two revenue models
1) Fixed rate fee
: provides service for each
customer for certain period
2) Item abata sales
: custome
INTRODUCTION
Korea Telecom Freetel (KTF) is a well-known telecom carrier in Korea, providing wired and wireless integrated search services, digital entertainment services, including music, gaming, and imaging, online and offline financial services, and logistics services, including a new wireless service launched under the name SHOW. KTF intends to build a personal hub where comprehensive inf
provide web based software such as search, g-mail, google maps, in a form of online service. By changing the existing management system so that changed the overall industry flow, Google have a significance as a industry leader.
To know why Google is considered the No.1 company by jobseekers, and what makes jobseekers think this way, we examine about Google.
II. About Company Google