Euro Disney: An America in paris
Service marketing
1. What business in Euro Disney in? And what is the market?
Euro Disney is in the entertainment business or more specific the theme park business. The main market is kids since Euro Disney is all about the Disney characters. But Euro Disney also tried to make a resort so the aim is more towards families and maybe not kids exactly. Kids
satisfaction questionnaire aimed to all visitors of Young-Cheol burger and competing burger shops and visit & Obervation.
(1) Competitor Analysis
We consider narrowing down the competitors of Young-Cheol Burger into three promising burger brand store such as Bareun Sangwhal (바른생활), Issac toast (이삭 토스트), and Murphy’s Burger which have competitiveness in each menu and k
Backgrounds of Setting Subject
-DDA negotiation , Expansion of FTA, Economic bloc, Weaken competitiveness of agriculture → Decrease income
-Hollowization and aging society of local community
Change of Paradigm to low carbon green tourism
-By maximize the effect of synergy between environment and growth, realize the economic growth and integrationally social development
-“low carb
IV. Products and Services
1) Products
Six Flags’ wide array of entertainment rides options reach all demographics, including families, teens, twenties and thrill seekers alike.
Rides
Six flags has just about every kind of ride for every kind of rider. Especially there are three categories of rides – Thrill rides, Family rides and Kids rides.
Thrill rides include themed
satisfaction
Customer relationship management allows companies to provide differentiated products and services according to different customer needs and preferences. As a result, companies obtain the ability to divide customers to a lot of different groups. Furthermore, CRM allows companies to come up with elaborate marketing strategies to target different customer groups.
iii. Understandi