Product differentiation
Since the USGA limitation on dimension, volume, CT, and MOI, most golf club manufacturers were trying to achieve differentiation in drivers either lowering the center of gravity to increase launch angle or by offering clubs with adjustable features.
Nike Golf, Callaway Golf, Nickent Golf, and Nicklaus Golf had introduced drivers using square or other geometric shapes to
Decline in the Number of American Golfers
One of the most serious concerns in the golf equipment industry is the drop in the number of keen golfers; people playing golf 25 times a year or more down sharply. The number of these core golfers fell 4.5% from 17.3 million in 2008 to 16.6 million in 2009. Also, the other occasional golfers dropped 1.5% from 12.2 million to 12.0 million. This is not
b. Analysis of Business profit and ROE
Business profit
The operating profit of the Jinro is 19.66% and much more than the average profit which is 6.64%. Industry average operating profit margin declined for a while, but recently recorded an increase of 35.8 percent and increase again, while the ratio raised by 19.66 % recently, but the record was entered into decline, and continued again. A
Zion Nat'l Park, Bryce canyon, Red rock
Laughlin, Valley of fire, Mt. Charleston
Death Valley, Mesquite and others.
Las Vegas tourism are depend on casino industry. Las Vegas have to promote another sector of tourism. such as convention industry, nature resources.
Las Vegas has been the decline of the tourism industry. Las Vegas should try to strengthen the demand conditions
Tremendous growth in Korean Fast Food industry
→ revenues decline →recover again.
Korean fast food market has already reached
mature stage.
Due to the slow growth level,
family restaurant moved away
from expanding in Seoul.
Outback Steak house starts adding
large-scale stores.
Other brands introduced “new”
brands to draw attention.
Strengths i