Ⅰ Concept History and Background
ⅰ Description of the product or service
We will make and sell a meal at the restaurant. It will be product. What we have difference from others is menu. We is going to sell only health food such as fruit, salad, protein things.
we will serve breakfast, brunch and lunch for people who don't have time to prepare their meal, and deliver at home, workplac
4. Concept
By the slogan “me today now, me2day”, me2day stresses that they are a service which users could share about their simple, ordinary lifestyles rather than special events. They are trying to strengthen their position by advertising frequently, while Twitter isn’t dominating yet.
5. Campaign Summary
Last year, me2day conducted a campaign under the slogan of ‘Today’s i
Concept
In cafés, we are able to drink a cup of coffee or tea with a romantic scent and listen to lovely melodies on the audio system. This is what we think of when we picture a typical café. However, has something special. It offers a ‘well-being’ approach to life.
As you know, humans have five senses: sight, hearing, smell, taste, and touch. In , you can delig
1. MARKET ANALYSIS
In 2011, the domestic market of cosmetic is about 9.28 trillion showing rapidly growth. This year, scale of cosmetic market is anticipated 10.17 trillion which is increased 9.5% compared to last year sales. For 3 years from now, it will be estimated to maintain high growth.
For this situation, the market of low priced cosmetic has been developed, too. Despite of econom
1. Conception of multicultural family
A multicultural family means a family consisting of a marriage immigrant or a person with naturalization permission and a person with the nationality of the Republic of Korea.
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2. Status of multicultural families
According to the Ministry of Public Administration and Security Survey statistics of fore