collaborative CRM. Companies need to use the right type of CRM at the right time to get the preferred outcome.
A. Analytical CRM
i. Definition and basic concepts of analytical CRM
Analytical customer relationship management deals with analyzing customer data generated by operational CRM. Analyzing customer data allows companies to better understand customers and their consumption patter
Ⅰ. 서 론
전략적 제휴(Cross-border Strategic Alliance)란 국적을 달리하는 기업간 Joint Venture, 소액주식투자, 주식교환 등을 통해 공동R&D, 공동생산, 공동마케팅 등을 수행하는 것을 뜻한다.
이러한 전략적 제휴의 추이를 살펴보면 글로벌화의 진전으로 국경 간 전략적 제휴도 계속 증가세를 보이는 것을
multinational coalition force led by the US air offensive
1.There was no evidence of a “collaborative operational relationship”
2. No WMD were found in Iraq.
3. The life of residents in the Iraq is worse than under the regime of Saddam Hussein (The state of political disorder is going on. )
Roosevelt administration
The administration tried to prohibit the controversy ov
WMD (weapons of mass destruction). However this assertion was all clearly contradictory. He asserted that Hussein was an ally of Al-Qaeda so was related to 9.11. However a U.S. bipartisan commission investigated the September 11 attacks, and they said there was no evidence of a “collaborative operational relationship” between the Iraq Baath party’s Hussein government and al-Qaeda.
to find new market
-Specified Region
Can concentrate on regional market and regional product
-Communication/Collaboration
-Local Manager
-Regional Needs
Benefits?
"There are big growth opportunities in the emerging markets of Asia and Middle East, and some challenges to address in our home markets of Australia and New Zealand and our strategy requires us to address both,"