Users are not professional users
Lack of education focused on the use of information technology
Frequency of use will sometimes be low
Low motivation for practice, for reading directions and for formal training
=> Design methods need to focus on enabling the development of an instant mental model that allows useful interaction
Example of The Dutch railway company
Mismatch of designers
각 사별로 정신 및 문화를 이해하고, 업무수행의 기본 지식과 스킬을 습득할 수 있는 도입교육이 이뤄지고 있다.
③ 혁신 교육
POSCO의 혁신활동은 포스코형 혁신모델(PSSM; POSCO Six Sigma Model)을 정착시켜 조직 구성원들이 글로벌 일하는 방식을 체득하는 데 집중하고 있다. 그 일환으로 실시되고
professional ability.
① Campus Recruiting: Senior employees and HR managers are assigned to college campuses and conduct introductory sessions and recruitment consulting sessions to help expand candidates’ knowledge about LGE’s job opportunities.
② North America Campus Tour: Recruitment campaigns are conducted on North American campuses targeting international master’s and doctora
professional skill and can build, manage well structured professional organization.
Employees try to make better atmosphere in the office by having tea time or other meetings for effective working. But reading the market changes and earning a profit record is very important in this industry, people tend to concentrate own job. It cannot be intimate with each other than other industry which the t
Business Model - iMac
Differentiation Strategy
Bill Gates
Chairman, Microsoft Corporation
Steven Paul Jobs
CEO, Apple Corporation
Think
different!
Target
High-end consumers and professionals
involved in education, publishing and design
Education – Core Strategy
AirPort
Inexpensive and easy-to-use
wireless netw