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분야
pptⅡ. SWOT Analysis of Ericsson China
Ⅲ. Development of Alternative strategies
Ⅳ. Overall strategy and Implementation
1) World market leadership of Ericsson
2) Two main paths to mobile multi-services
3) Growing mobile Market in China
4) Telecom Growth Engines in China
5) Ericsson’s 114-year presence in China
6) Establishments across the country
7) The Market position of Ericsson China
Ⅱ. SWOT Analysis of Ericsson China
1) The Spirit of Ericsson
2) External Environment : Opportunities
3) External Environment : Threats
4) Internal Environment : Strengths
5) Internal Environment : Weakness
Ⅲ. Development of Alternative strategies
1) SO Strategies (Maxi-Maxi)
2) ST Strategies (Maxi-Mini)
3) WO Strategies (Mini-Maxi)
4) WT Strategies (Mini-Mini)
Ⅳ. Overall strategy and Implementation
1) Overall Strategy
2) Implementation plan
