![[유통관리론] Michaels arts&crafts store-1](http://images.happyhaksul.com/thumb/193/192160-0001.gif)
![[유통관리론] Michaels arts&crafts store-2](http://images.happyhaksul.com/thumb/193/192160-0002.gif)
![[유통관리론] Michaels arts&crafts store-3](http://images.happyhaksul.com/thumb/193/192160-0003.gif)
![[유통관리론] Michaels arts&crafts store-4](http://images.happyhaksul.com/thumb/193/192160-0004.gif)
![[유통관리론] Michaels arts&crafts store-5](http://images.happyhaksul.com/thumb/193/192160-0005.gif)
![[유통관리론] Michaels arts&crafts store-6](http://images.happyhaksul.com/thumb/193/192160-0006.gif)
![[유통관리론] Michaels arts&crafts store-7](http://images.happyhaksul.com/thumb/193/192160-0007.gif)
![[유통관리론] Michaels arts&crafts store-8](http://images.happyhaksul.com/thumb/193/192160-0008.gif)
![[유통관리론] Michaels arts&crafts store-9](http://images.happyhaksul.com/thumb/193/192160-0009.gif)
![[유통관리론] Michaels arts&crafts store-10](http://images.happyhaksul.com/thumb/193/192160-0010.gif)
![[유통관리론] Michaels arts&crafts store-11](http://images.happyhaksul.com/thumb/193/192160-0011.gif)
![[유통관리론] Michaels arts&crafts store-12](http://images.happyhaksul.com/thumb/193/192160-0012.gif)
![[유통관리론] Michaels arts&crafts store-13](http://images.happyhaksul.com/thumb/193/192160-0013.gif)
![[유통관리론] Michaels arts&crafts store-14](http://images.happyhaksul.com/thumb/193/192160-0014.gif)
![[유통관리론] Michaels arts&crafts store-15](http://images.happyhaksul.com/thumb/193/192160-0015.gif)
![[유통관리론] Michaels arts&crafts store-16](http://images.happyhaksul.com/thumb/193/192160-0016.gif)
![[유통관리론] Michaels arts&crafts store-17](http://images.happyhaksul.com/thumb/193/192160-0017.gif)
![[유통관리론] Michaels arts&crafts store-18](http://images.happyhaksul.com/thumb/193/192160-0018.gif)
![[유통관리론] Michaels arts&crafts store-19](http://images.happyhaksul.com/thumb/193/192160-0019.gif)
![[유통관리론] Michaels arts&crafts store-20](http://images.happyhaksul.com/thumb/193/192160-0020.gif)
분야
pptⅡ. Michael’s 현황
Ⅲ. 상품소개
Ⅳ. Distribution Channel
Ⅴ. SKU & EMS
Ⅵ. 공급업체와의 갈등
Ⅶ. 사례발표
Ⅷ. 해결방안
1984년 텍사스에서 시작
미술,공예품을 전문으로하는
유통판매업체
New and Exclusively at Michaels
(새롭고 특색있는 마이클)
Michael’s 의 연역
1984년 텍사스에서 16개의 점포로 시작
1995년 확장계획을 통해 525개의 점포로 성장
2001년 미국에서 일어난 가정수공예붐으로
선풍적인 인기를 통해 큰 성장
2006년 미국 소매업계 4위, 액자판매 1위
