분야
pptx2. Hospitality in Korea
(1) History
(2) Present State of Korean Hospitality
3. Lodging Industry of Korea
(1) Chain hotels (Shilla & Lotte hotels)
(2) Private hotels (Ok-San-Jang & guest house)
4. Restaurant Industry of Korea
(1) Myeong-Dong Gyo Ja
(2) Morac
5. QnA
6. Discussion
Consists of lodging, restaurant, travel and entertainment industry.
Lodging and restaurant industry are determined as the major components.
Other industries are closely connected to the two main industries.
So, we will discuss the two major industries; → lodging industry and restaurant industry
3. Lodging industry in Korea
Chain hotels – Hotel Shilla
1) Vision
As the hotel management representing Korea,
it is looking forward of becoming the leader
of the hospitality industry by maximizing the
customer satisfaction services and the value
of the company
2) Mission
“High Quality Service Provider“
→ Help patrons experience
the premium life style they dream of.
3. Lodging industry in Korea
(2) Others – Ok San Jang
1) Ok San-Jang is
Located nearby “Auraji” in
“Jung-Sun, Gangwon-do.”
Introduced in
“My exploration for
cultural heritage”
Also called
“a small rock and story”
-Visitors can stay in
Korean traditional house
