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[국제경영] Dell Mercosur 사례 분석(영문)에 대한 자료입니다.
목차
1. Company background
2. Dell MERCOSUR
3. Case analysis
4. Recommendation
5. Discussion
본문내용
Multinational corporation
that designs, develops,
manufactures, market, sell
computer systems
customized to customer
requirements.
1984
Founded in Round rock, Texas by Michael Dell
1990
Limerick, Ireland
Early 1990’s
Started to advance Asia-pacific market
1996 Penang, Malaysia
1998 Xiamen, China
Late 1990’s
Tried to broaden American market
1999 Eldorado do sul, Brazil
Currency Forwards
1. Underlying asset`s spots price = Foreign Exchange rate
2. Forwards price = Predetermined future`s foreign Exchange rate today
Forwards contract`s profit in expiration day
1. Long Forwards` Profit
= Spots price (exchange rate)- Forwards price(exchange rate)
2. Short Forwards` Profit
= Forwards price(exchange rate) - Spots price(exchange rate)