![[경영학원론] Daewoo(대우)와 General Electric의 경영 사례(영문)-1](http://images.happyhaksul.com/thumb/467/466387-0001.gif)
![[경영학원론] Daewoo(대우)와 General Electric의 경영 사례(영문)-2](http://images.happyhaksul.com/thumb/467/466387-0002.gif)
![[경영학원론] Daewoo(대우)와 General Electric의 경영 사례(영문)-3](http://images.happyhaksul.com/thumb/467/466387-0003.gif)
![[경영학원론] Daewoo(대우)와 General Electric의 경영 사례(영문)-4](http://images.happyhaksul.com/thumb/467/466387-0004.gif)
![[경영학원론] Daewoo(대우)와 General Electric의 경영 사례(영문)-5](http://images.happyhaksul.com/thumb/467/466387-0005.gif)
![[경영학원론] Daewoo(대우)와 General Electric의 경영 사례(영문)-6](http://images.happyhaksul.com/thumb/467/466387-0006.gif)
![[경영학원론] Daewoo(대우)와 General Electric의 경영 사례(영문)-7](http://images.happyhaksul.com/thumb/467/466387-0007.gif)
![[경영학원론] Daewoo(대우)와 General Electric의 경영 사례(영문)-8](http://images.happyhaksul.com/thumb/467/466387-0008.gif)
![[경영학원론] Daewoo(대우)와 General Electric의 경영 사례(영문)-9](http://images.happyhaksul.com/thumb/467/466387-0009.gif)
분야
pptx1-1 DAEWOO’s growth
and its strategy
1-2 History of GE
2-1.Changes of DAEWOO
2-2.Changes of GE
Conclusion
established by Kim Woo Joong in 1967 and by Thomas Edison in 1878
achieved great growth in a short period of time
different management environments
taking different paths since after the 1990’s.
Two factors of rapid growth
M&A diversified by performing M&A with existing companies instead of establishing new companies.
⇒ quickly allowed a strong location in a new business area without having to use much capital because the cost for these acquisitions were low or was in the condition of taking over their bank loans.
Centralized Decision Making Operation Committee, the top decision maker President Kim Woo Joong usually had the final say to the decisions
⇒ allowed quick decisions
GE
established by Thomas Edison in October, 1878
during the 1920’s
-integrated and reorganized the company by classifying based on 6 main product areas -introducing the concept of operation division in each business that is responsible for development of new products and market competition
during the 1940’s
-accelerated its growth by using its accumulated technology and know-how to produce military products ⇒ 'Progress Is Our Most Important Product’
