소개글
[소비자행동론] 핑크패드(Pink pad) 마케팅 전략에 대한 자료입니다.
목차
Contents
Step 1. Competitive market situation
Step 2. Consumers’ perception and belief
Step 3. Developing New Brand
본문내용
they were delivered clean
in the natural situations
Which is uncomportable
Consumer can do nomally
With white
th
the image that clean and fresh morning
appeal that urban and
sophisticated
delicate and sensitive
the format is speech
About using experience
For everyday like freely and
fresh
Reach every woman with our product
Impossible, but still a goal
Women 20-25 years
University students, Career, Trendy, Mature
Not to old neither to young
Don’t care, experienced
Valuable knowledge
Our ideas, Insight of what could work