분야
pptx2.Case study
- HYUNDAI – KIA
- Volkswagen – Porsche
3.Conclusion
(Mother company Hyundai Motors by 정주영, 정세영)
Sales:
2013(~3/4) – 65,469,936 million
2012 – 84,469,721 million
2011 – 77,797,895 million
Net Income:
2013 (~3/4) – 6,863,710 million
2012 – 9,061,132 million
2011 – 8,120,298 million
○ Continued to grow without a
slump from the early 1980s to
the mid of 1990s
○ experienced an unprecedented
downturn under a serious
economic slump and the
foreign currency crisis occurring
in the period of 1997-1998.
Hyundai’s Take-over Of KIA
In July 1998,
the government and the creditor banks offered
a public bidding for selling out the Kia group.
At the 3rd bidding round,
it was determined in November 1998 that Hyundai which offered the most favorable terms took over the Kia group.
10 In December,
Hyundai finally signed a contract with the Korean Development Bank, regarding the acquisition of the Kia group.
The world’s leading automobile manufacturers and
the largest carmaker in Europe
In 2012,
the number of vehicles delivered to customers is
9,276 million
