소개글
샤넬의 가격정책이 브랜드와 소비자에게 미치는 영향(영문)에 대한 자료입니다.
목차
[Food Clothing & Shelter]
From eating food to wearing clothes
in out every day life
[National Policy]
Tax, Diplomacy etc.
Government policy making
[Profit Activity]
Marketing, Financial activity etc.
Company profit pursuit
[Non-Governmental Organization]
NGO, GREENPEACE etc.
Society without borders
[Multinational corporation]
appearance of corporation transcending the country
본문내용
Started by Gabrielle Chanel in Paris in 1990
CHANEL , fascinating & luxury brand for women