▷ IN BEYOND CULTURE (1976), HALL SUGGESTED CONTEX SOCIETY THEORY.
▷ THERE ARE TWO SOCIETIES IN THE WORLD, HIGH CONTEXT SOCIETY AND LOW CONTEXT SOCIETY.
▷ ‘CONTEXT’ MEANS THE QUANTITY OF INFORMATION EACH SOCIETY MEMBER SHARES.
It is evident that Ticket Monster is organic structure. Span of control is small for three departments, except sales department. The superior manages less than twenty subordinates. Sales department is composed of three hundred and fifty members, however, it has efficient team system. Each team has only seven members, therefore, it is small group. The entire organization is made up of four layers,
Product Development
To introduce new product to
existing market
Add new features to existing product, improve existing product distinctly, or develop new product performing same functions by new technology
4) Book CAFÉ
(1)Recommended books
(2)Exchange books
A young man appear and he move fast across the grass land
We don’t find any information and meaning related to galaxy S
through the model’s role and also product
lunching advertisement
introduces a new smart phone.
Galaxy S as a very superior and smart product
which goes beyond your imagination
The businessman uses Galaxy S to do his work when walking
Galaxy S performs so am
Culture
It is a service that offers local cultural assets, the origin of the name of the place and popular sights.
This service offers all area informations about Daegu not just Dal-seogu area. At first, offering local cultural assets gives people address and some of historical treasure and sites. Next, the service of the origin of the name of the place includes all administrative district i
폭넓고 탄력적인 가격전략이 가능한가
완성도가 높은 상품
무리하지 않는 하지만, 제작의도가 확실히 녹아있는가
확실한 전략 상품군 보유 有無
트렌드에 민감해지는 소비자들
국내 패션 시장의 빠른 이해
선의의 경쟁을 통한 브랜드 각성
소비자의 감성을 잡아라
1.고객이 찾는 유통업
The Representative :
강석필 (Intangible cultural asset)
Location:
Gyunggi-do Gwangjoo-si Silchon-myun
Korean Wine Manufacturing Company
The First Eco-Friendly Rice Wine
Single-party State
: Communist Party of Vietnam
The National Assembly
: Domestic and foreign policies, Socio-economic challenges, Policies on defense and security of the nation
International Int
2) 경영의 국제화
- 주주의 50%가 非스위스계, 조직 국제화 및 다국적 경영진
(회장 및 기능별•지역별 사장급 경영진 7명 중 2명을 제외한 모두가 외국인)
- 종업원의 구성: 본사에서 근무하는 임직원은 68개국 출신
- 직원의 97%가 현지인이며, 전 세계에 25만 4,000여명의 종업원
3) 주요 브랜드
2. 인종(Race) 관련 어휘
한민족, 단일민족 국가라는 의식이 뿌리 깊은 한국은 타국인, 타 인종에 대해서 배타적인 의식이 특히 강하다. 구어적인 표현이기는 하지만, 일본인을 ‘왜놈’, 중국인을 ‘떼놈’, 백인을 ‘양놈’, 혼혈인을 ‘튀기’로 비하하여 표현하는 것이 그 예이다. 반면에 미국은,