1.E-COMMERCE?
Without the constraints of time and space
For companies, dramatically reduce the cost of trading
Consumers can shop conveniently without having to move
DELL - History
Founded in 1984 by Michael Dell.
Introduced the first laptop computer
In 2001, Ranked the No. 1 worldwide market share.
By customers in the United States selected as the best suppliers of computer syste
Forum, Republic of Korea Franchise Business Competitiveness Survey, No. 1 Choice
• 2009 the industry's first portable convenience 'Transformers' opening
• 2004 The first store of Kaesong Kaesong opened in the district
• 2002 opening store in Mt.Guemkang (special tourism zone in the two opening)
- 1989 ~ 2000
• 1992 Korea's first dedicated distribution center for con
Forum Group in early 1996.
Another significant division of Marriott is Marriott Vacation Club International, which sells partial ownership in resort condominiums. Its subsidiary, Marriott Golf, manages golf facilities. Marriott also operates 30 conference centers for universities and corporations throughout the United States.
Marriott's services are known primarily for its lodgings, which i
The types of distribution of Heineken are quite diverse and convenient for consumers to buy. Consumers can buy Heineken anywhere, from wholesale dealers, retailers, from hotels and restaurants, shops, clubs, bars, etc. The company carries out activities so that products can reach the target customers with ease. In addition, the company must understand, select and link distribution channels,
relief group “Oxfam” in 1950
Established Oxfam Fair trading in 1964
1967, Fair Trade oganisatie established.
Take off Period 1970~1980
1973, Fair Trade oganisatie imported Guatemala coffee by Fair trade. 1Fair Trade association organized in 1989.
Spreading period
2004, India forum strengthen international solidarity through FLO
FLO , IFAT, NEWS< EFTA -> FINE
People poured and drank coffee with a kettle.
Various brands of coffee shops appeared.
Must provide a special coffee.
A chance to experience a variety of taste and flavor in public tastings.
Principle to be consumed within 7 days.
shop MCM을 운영 중이다.
"with reasonable price and the best quality!"
영국의 대표적인 패션 브랜드 Marks & Spencer를 1996년 국내 시장에 론칭했다. 패션은 단순히 옷이 아니라 전통과 철학을 담고 있어야 한다는 `성주그룹의 패션철학`에 따라 패션과 함께 영국식 합리주의적 전통까지도 고스란히 들여왔다. 제품
forums, tourists, and foreign chocolate stores would help in promoting and globalizing the traditional product.
○ Producing products for consumer health
Chocolate is made when more than 20% of the cocoa bean and cocoa mass is included in the product. So Korean chocolate companies only focused on providing a sweet taste by adding food addictive like sugar and have lured consumers into buying
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설립멤버 : Hitachi, Panasonic, Mitsubishi Electric,
Pioneer, Philips, SONY
Hamburg Airport Hotel 인수
- 2005 - Marriott International Inc - Plaza Paris Vendome Hotel 인수
- 2005 - Marriott International Inc - CTF Holdings Ltd-Hotel 인수
- 2005 -Marriott France - Saint Jacques Hotel & Congres 인수
- 2006 - Marriott International Inc - Sofitel Paris Forum Rive 인수
- 2009 - Marriott Hotel Services Inc- Greenbrier from Greenbrier Hotel Corp인수