respect to the needs of the target market, anticipated changes in these needs, and how well the firm's products presently meet these needs.
c. External environment
External environment includes relevant external factors - competitive, economic, sociocultural, political/legal, and technological - that can exert considerable direct and indirect pressures on the firm's marketing activities.
of illegally gained money. It is main operation of the underground economy, and estimated $500 billion to $1 trillion laundered worldwide annually, according to the United Nations Office of Drug Control and Prevention. It also provides the fuel for terrorists, drug dealers, arms traffickers, and other criminals to operate and expand their activities, which can have devastating social and economi
of one’s competitors. As already mentioned, since the technology is mature and widely available, products utilizing radical new technologies is unlikely, and the primary means of competition in major markets are in the form of updating and introducing new models. Thus, companies which are better able to add new functions and update the designs of their products would be the stronger players i
localization)의 합성어다. 글로컬라이제이션의 개념은 마케팅 용어에서 기원했는데, 지역적인 것의 세계적 생산과 세계적인 것의 지역화를 표현하는 것으로 쓰인다. 세계적이며 지역적인 것은 서로를 구성하며, 지역적으로 여겨져서 세계적인 것과 균형을 이루는 것 대부분은 초지역적인 과정의 결과다(C
I. Introduction
1. Description of Fire Service Organization: the Organizational Structure and Function
Fire service agency consists of multi-step organizations; the Ministry of Public Safety and Security (NEMA) as the central government, headquarters in18 Si-dos (National Fire Academy, Coast Guard, etc. are excluded in this case) as the middle, fire station (including regional safety centers
I. Introduction of the Project
i. The reasons for selecting companies
For this project, our team has chosen two major airline companies in the United States which are American Airlines and Delta Airlines.
Since 2000, in airline industry, there were many kinds of market environment’s changes which are related to the world economic crisis, the sharp rise of oil price and the threat of terr
2. The definition of social enterprise
A social enterprise is an organization that applies commercial strategies to maximize improvements in human and environmental well-being, rather than maximizing profits for external shareholders. Social enterprises can be structured as a for-profit or non-profit, and may take the form of a co-operative, mutual organization, a disregarded entity, a social bu
abbreviation A.P. is one of the 28 states of India, situated on the country's southeastern coast. It is India's fourth largest state by area and fifth largest by population. Its capital and largest city is Hyderabad. Andhra Pradesh is bordered by Maharashtra, Chhattisgarh and Orissa in the north, the Bay of Bengal in the east, Tamil Nadu to the south and Karnataka to the west.
According to the
Seriousness of Climate Change
Temperatures around the world have increased -> melting glaciers and rising sea levels
Change of habitats, wildlife, cultures, artifacts and the life of humans.
changes in ecosystem, rainfall, desertification. -> flood, drought, typhoons, yellow dust, heat wave